Clay Idol Campaign by AP Pollution Control Board

The Andhra Pradesh Pollution Control Board and voluntary organisations in Visakapatnam, has launched Clay Idol campaign to dissuade people from using Plaster of Paris Ganesh idols.

As the price of clay gone high this year, the idols are being sold at a higher price which therefore forcing the people to buy the idols made of Plaster of Paris.

The campaigns are sensitising the people about the adverse affect of Plaster of paris idols on water, aquatic creatures and also human being so that people would go for clay idols rather than Plaster of paris idols.

The AP Pollution Control Board is distributing handouts highlighting adverse consequences of Plaster of paris idols. “Clay idols decay in water, but the idols made of Plaster of paris and other chemicals don’t. The chemicals not only pollute water but also harm the aquatic culture. Many materials including plastics which are thrown in the water bodies during immersion are also harmful,” a pollution board officials said. The Board has also urged people not to use public address system and celebrate the festival in a eco-friendly way.